Omnichannel: Contact Deflection & Digital Self Service
About the App
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Description |
Provides reporting for call/chat transcripts and digital feedback aimed at decreasing contact center costs by identifying opportunities for call/chat deflection to self-service channels. Includes Text Analytics Topic Set to identify prior digital interactions from transcripts. Quantifies potential and realized cost savings to Contact Center from improving self-service opportunities. | |
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Business Impact |
• Operational Cost Containment: By identifying recurring friction points that drive high-volume inquiries, the app enables the strategic migration of routine queries to self-service channels, significantly reducing the overhead associated with live agent support. • Optimized Resource Allocation: Data-driven deflection strategies allow leadership to redirect human capital toward high-value, complex customer interactions, ensuring that expert intervention is reserved for tasks that maximize customer lifetime value. • Scalable Service Infrastructure: Transitioning to a self-service-first model creates a sustainable service framework that can accommodate growing customer volumes without a proportional increase in headcount or infrastructure expenditure. | |
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Whats Included |
• Dashboard and side panels offering insights into deflectable calls/chats, chatbot performance, and digital improvement opportunities • Omnichannel Admin role • Prior Digital Interaction Topic Set | |
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Pre/Post-Install Steps |
Follow the steps outlined in HTML module on dashboards included in app | |
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Effort Size |
Medium | |
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Reporting Roles |
1 |
Admin |
App Supporting Materials
The following table provides quick access to all essential supporting materials for the Omnichannel: Contact Deflection and Digital Self Service BPP, available in Google Slides, Powerpoint, and PDF formats.
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Document Name |
Google Drive |
Powerpoint |
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Omnichannel: Contact Deflection and Digital Self Service Overview |
Omnichannel: Contact Deflection and Digital Self Service Google Drive |
Omnichannel: Contact Deflection and Digital Self Service Powerpoint |
Omnichannel: Contact Deflection and Digital Self Service PDF |
