Digital Feedback In-app SDK administration

How to configure and customize feedback programs using the Digital Command Center for Digital In-app Android and iOS properties

The Medallia Digital In-App Mobile SDK provides tools to capture feedback from app users in real time about app experiences and journeys. Once your dev team integrates Digital In-App Mobile SDK into an app, product managers, experience managers, and marketers are able to administer the feedback program without code changes. This reduces engineering overhead and avoids having to publish a new version of the app to make feedback program changes.

The feedback program is modified in real-time to capture the signals you need to manage your feedback program. Digital administrators easily build, preview, launch, and modify surveys using Medallia Digital's intuitive drag-and-drop interface. With multiple feedback options, including intercept, always-on, push notifications, and code-based triggers, you can collect text and video feedback both online and offline, maximizing response rates and engagement.

Medallia Digital In-App SDK is supported on apps using both native frameworks (Android and iOS) and hybrid applications, for example using frameworks such as Cordova, Flutter, React Native, and so on. The SDK has a minimal footprint, and uses no web-based code or external dependencies.

Some of the common scenarios implemented using the Medallia In-App Mobile SDK are:
  • Surveying users following the completion of important journeys in the app, for example after completing a purchase in an ecommerce app.
  • Adding an "always on" feedback menu item.
  • Using local push notifications to prompt users to provide feedback on non-app experiences, for example an airline sending a push notification to customers when a flight lands, to learn about the flight experience.
  • Invite users to provide App Ratings using OS native store without leaving the app.

Digital administrators use the Digital Command Center to configure the feedback program, designing surveys and targeting the relevant segment at just the right moment. Everyone can use the free Medallia Digital Preview app, available from Apple App Store and Google Play, to verify the feedback program changes directly on a device before publishing.

Other documentation

This guide provides information on how to use and configure Digital In-app properties. If your property is a Digital Web property, for example to collect feedback from a website or SaaS application, see Digital Feedback Web administration.

For information on how to use Digital in general, for example to learn more about how to work with Digital Feedback in Medallia Experience Cloud, see Digital Feedback.