Custom events
Digital can fire events based on customer interaction with Digital surveys. These events can be used for any third-party integration that allows the detection and reporting on Digital activities performed on your web or mobile web property.
Restriction: This feature is inactive by default. Ask your Medallia expert to file a Feature activation request with Medallia Support.
Sample use cases include:
Launching a chat agent based on survey response.
Enhancing a Digital Experience Analytics session recording based on Digital feedback.
Supplying feedback score information to the Medallia for Adobe Launch extension.
Sending feedback data into an A/B testing tool to improve your testing capabilities.
See the following topics for additional information about custom events:
