Combining Multiple Values for Parameters in FROM and TO Filters

You can combine multiple values for a single parameter within FROM and/or TO filters using OR when writing queries. When running the query, product parses each value as an or for the specific Interaction or Action context.

Multiple values for multiple parameters are also allowed.

Suggested Scenarios

Use Case 1

Initial Questions

How often do customers have to contact the Call center because they are unable to find the help they need online when starting a claim on their car insurance?

Query

FilterQuery Parameters
FROMChannel = Web or Mobile Activity Type = Start Claim Proposition = Car Insurance
TOChannel = Assisted Activity Type = Start Claim help Proposition = #FROM

Query example

Analysis

  • Returns journeys beginning with customers starting an insurance claim on the website or mobile app and ending with customers contacting the call center for help with starting that claim.
  • The number of journeys included in the results for this query may indicate that customers have difficulty starting a claim online and definitely bears further investigation.