Cloud Sync

Cloud Sync enables you to map data from Medallia and other sources to populate customer journeys with deeper, more personal insights. Cloud sync functions similarly to a publish-subscribe model. This synchronization framework was designed to replace and extend the capabilities of OmniExporter.

Access Cloud Sync from the Collect menu in MXO.

Sync with Medallia Experience Cloud (MEC)

Follow the steps shown in Orchestration to map data sets from MEC to interactions on the orchestration side. Mapping includes customer identifiers, activity types, propositions, and other attributes. Sync frequency is configurable and data fields to sync are customizable per dataset.

MEC supports two types of data:

  • Interaction (new records)

  • Feedback (updated records linked to interactions)

Note: The integration with MEC must be performed before you can use the Cloud Sync feature in MXO.