Surveys are a critical tool for businesses in an era where data is the driving force behind informed decision-making. The collection of accurate and relevant data allows you to understand, analyze, and adapt to the ever-evolving needs and preferences of your customers. Increasing your survey completion rate will help you unlock the full potential of the data collected by Mindful Feedback.

• Include a survey invitation message in the IVR before the caller is connected to the agent. This will give the caller a heads-up that they can expect a survey after they speak to an agent.
• Have agents give reminders. Train agents to let callers know there is a survey at the end of the call and to stay on the line.
• Evaluate the entire customer journey. Look into other factors that could impact a caller wanting to take a survey based on their experience (i.e. queue time, average handle time, transfer count, etc).
• Add an open-ended feedback question to your survey. This allows customers to express their thoughts in their own words, without being constrained by pre-defined choices.
• Make the survey easy and quick to complete. The shorter and simpler the survey, the more likely callers are to complete it.
• Follow up with callers who don't complete the survey. Send them another survey via an outbound call, SMS, or email to see if they're still interested in participating.