The following parameters are mandatory when creating your markup for JSON assets:

• type. For full screen notifications the value passed into this parameter will be “full”
• image
  • image-url.
    • Provide a link to the image. Image space is limited to 600x900 pixels (on a retina screen).
    • Use optimized images to ensure optimizations are displayed immediately.

MXO provides the ability to track customer responses to optimizations on a per-asset basis. When configuring customer responses, be aware of the following:

• The full screen notification is displayed when the response is successfully parsed and the content image downloaded. If an image is not provided as part of the asset, the full screen notification is not shown.
• Tapping on the notification image either opens the positive response target url, or, if a target url is not provided, dismisses the notification. A positive response is recorded in both cases.
• If a negative response label is provided, a negative button is appended below the image displaying the response label text. Tapping the button either opens the negative response target url, or, if a target url has not been provided, dismisses the notification. A negative response is recorded in both cases.
• If a neutral response label is provided, a neutral button is appended either directly below the image, or below the negative button. The response label text displays as part of the button. Tapping the button opens the neutral response target url, or, if a target url is not provided, dismisses the notification. A neutral response is recorded in both cases.
• Eligibility rules handle whether or not a notification is shown and, if configured, how many times the notification is shown to a customer.